“The Nexus of Government and Charities” with Hilary Pearson

Hilary Pearson gives us an overview of how the Canada Revenue Agency advises and regards the charitable sector.

The Nexus of Government and Charities - Hilary Pearson

Hilary M. Pearson, CM

Hilary Pearson has had a twenty-year career in the field of foundation philanthropy in Canada.  As the founding President of Philanthropic Foundations Canada for almost eighteen years, Hilary has worked with many of the largest private charitable foundations in the country.  She has been a strategic advisor and facilitator for many family foundations, in their work to understand the landscape, develop their goals, and structure their governance and grantmaking practices. 

Author of numerous articles and reviews on foundation philanthropy, Ms Pearson also speaks frequently at conferences and workshops in Canada and globally.  In her role at PFC, she edited comprehensive guides to starting and managing foundations, as well as guides for funders working with governments, with universities, and in policy advocacy. 

Ms Pearson has an extensive knowledge of federal public policy regarding charities and serves as co-chair of the Advisory Committee on the Charitable Sector, advising the federal government on policy and regulatory issues. From 2012 to 2015, she served on the Governor-General’s Advisory Committee on Volunteerism and Philanthropy. 

In July 2018, she was appointed to the Order of Canada for her contributions to building the field of philanthropy in Canada.

Ms. Pearson has served as a director on many national nonprofit boards of directors, including:

  • Imagine Canada
  • The Stratford Shakespeare Festival of Canada 
  • CARE Canada
  • Indspire 

She chairs the Advisory Body of the Coady Institute at St Francis Xavier University and serves on the Advisory Committee to the Masters in Philanthropy and Nonprofit Leadership program at Carleton University.

She has a BA and MA in Political Economy from the University of Toronto, and honourary doctorates from Carleton University and the University of New Brunswick.  

“Understanding Sponsorship” with Brent Barootes

The line between sponsorship and charitable giving is blurring. In this episode, Brent Barootes explains how sponsorship has taken off as a form of marketing, and how charities can better utilize sponsorships, even with legal limitations and its obstacles.

Understanding Sponsorship with Brent Barootes

Brent’s Bio: Brent Barootes is President and CEO of the Partnership Group – Sponsorship Specialists, a sponsorship marketing consulting firm.  Brent has worked with Canadian brands, charities and non-profits helping them all to generate more bottom-line revenue for their respective organizations through sponsorship. 

Brent is the author of Amazon.ca’s #1 Best Seller in the Nonprofit Marketing and Communications category; Reality Check – Straight Talk about Sponsorship Marketing. Brent is a regular speaker at conferences and conventions across Canada.

Brent lives with his wife and 14-year-old daughter in Nanaimo BC.

“The Future of Charities” with Gena Rotstein

In this episode, Gena Rotstein, a philanthropic adviser, shares how philanthropy is changing and how the charity field can shift to accommodate the new perspectives and trends.

The Future of Charity with Gena Rotstein

About Gena: Gena Rotstein, FEA, MA, is one of Canada’s leading experts in Social Enterprise and Philanthropy. The founder of Canada’s first Philanthropic Brokerage Firm, Dexterity Consulting leading into the creation of North America’s largest charity search engine, Dexterity Ventures Inc. and venture philanthropy fund – Place2Give Foundation. Gena sold her company in 2016 to Good Done Great, a BCorp based in Charleston, SC.

In September 2017, Gena launched along with Richard Ouellette Karma & Cents Inc. – A Social Impact Lab working with single and multi-family offices in designing impact driven legacy and philanthropy plans. To date, Karma & Cents supports families across Canada advising on over $200Million in charitable assets.

With over 20 years of social business management and non-profit work experience throughout Canada and the United States, Gena has worked with some of Canada’s most influential family foundations, family enterprises and financial institutions helping them generate greater social impact beyond traditional philanthropy for themselves and their customers.

She is a Rotarian and was a founding board member of a number of charities, non- profits and social enterprises including: CivicTechYYC, WINKCalgary a non-profit dedicated to providing educational opportunities for women around finances, and Sponsor Energy a unique social business utility company based in Alberta.

“How to Bridge the Charity Sector” with Bruce MacDonald

In this episode, Bruce MacDonald and Adam Aptowitzer explore the common challenges that charities face and share various ideas on how to bring the sector together.

How to bridge the charity sector with Bruce MacDonald

About Bruce: When carnivals and social good combined, it pointed to a path and for 30 years Bruce has been walking that route. From working for organizations that provide services to young people, older adults, persons with disabilities, community service clubs and sports and recreation groups, Bruce’s experiences have led him to Imagine Canada, where he is the President & Chief Executive Officer. Prior to that, he was the CEO of Big Brothers Big Sisters of Canada where he participated in a collective effort to bring mentoring programs to kids.  

Bruce holds a Bachelor Degree in Sports Administration from Laurentian University, a Masters in Management in the Voluntary Sector from McGill University and a record in the Guinness Book of World Records. In early 2019, Bruce was appointed Co-Chair of the Permanent Advisory Committee on the Charitable Sector working with the federal government.